The day 17 October began transmissions of the new television network in much of the country with open signal through the channel 3. The new network will be operated by Image Television, which will support to have greater public offering.

The channel will provide television content over 106 million in Mexican territory 123 frequencies

The new channel airs at a time where broadcast television is showing a decrease of ratings and increasing market share in digital media. According to IFT rating it went from a national average of 9.56 points (about 5 million Mexicans) in the last quarter of 2014 a 7.82 points (just under 4 million Mexicans), in the same period 2015, according to the Fourth Quarterly Statistical agency.

The new chain will represent a new entertainment medium for Mexicans, but many involve efforts by Chain 3 and implementation of technology.